How We Work

Editorial Methodology

How we evaluated The Sales University

  • Access: The editor reviewed The Sales University on Whop using a paid membership before any review content was published on this site.
  • Duration: Minimum 30 days of access before forming editorial conclusions on the curriculum, community engagement, and coaching quality.
  • Member testimonials: Testimonials shown on this site are sourced from public Whop reviews (attributed to the platform) or explicitly framed as “Reviewers on Whop report.” No testimonials are fabricated or anonymised without indication.
  • Statistics: Figures like “125+ reviews” and “4.9/5 rating” are read directly from the Whop community page. We note when figures were last verified. We do not inflate numbers.
  • Jordan Rassas' track record: Claims of £2–4B+ in supervised client spend are sourced from Jordan's own public statements. We frame these as “reported” or “claimed” — not independently verified. See our profile page for sourced details.

Affiliate disclosure

Lion's Den Insider earns affiliate commission when readers sign up to The Sales University via our links. The affiliate code embedded in our link is a=digitalartlab — it is visible in the URL and we disclose it on every page.

This commercial relationship does not influence our editorial conclusions. We would publish a negative review if our assessment warranted it. Where we note limitations or complaints (e.g. delivery speed, pricing relative to free alternatives), we do not soften or remove that content to protect our affiliate relationship.

AI content policy

Articles on this site use AI assistance under editorial review. Our process:

  1. Topics and keywords are validated before writing begins.
  2. AI drafts are generated with explicit voice gates — we reject outputs containing generic filler phrases (“game-changing,” “next-level,” etc.) and require named specifics, real numbers, and at least one counterintuitive insight per article.
  3. Factual claims about Jordan Rassas, the community, and its pricing are verified against current Whop page data before publication.
  4. The editor reviews every article before it publishes. Corrections are accepted and logged on the corrections page.

Comparison methodology

Comparison pages evaluate alternatives against The Sales University on: curriculum depth, community engagement, price, job placement support, and accessibility for beginners. We name competitors fairly and acknowledge where they outperform The Sales University — not just where The Sales University wins.

Last updated: May 2026. For corrections to any content on this site, use the corrections page.